Marketing

Provider Profile Tips

A clear and professional online presence helps patients find and connect with you. The following tips can help ensure your profile is accurate and effective.

Headshots

If you need a professional headshot or would like to update your current photo, contact:

Candice Cabrera
Coordinator, Credentialing – Medical Staff Office
Email: candice.cabrera@pvhmc.org

Responding to Patient Reviews

Online reviews are often a first impression. Keep these best practices in mind:

• Responses should be professional and HIPAA-compliant.

• Thank patients for their feedback, even if it's negative.

• Avoid sharing any personal health information or specifics.

• Encourage direct contact when appropriate.

For help drafting or reviewing a response, contact the communications team.

Keeping Online Profiles Updated

Up-to-date provider profiles help patients make informed decisions. Review your profile regularly to ensure it includes:

• Current specialties, certifications, and clinical interests

• Accurate office location(s) and contact information

• A recent, professional headshot

• A concise, up-to-date bio

Contact the Medical Staff Office if you need help updating your information.